Here's a thought
So I've been reading everyone's frustrations (including mine) on this board and I've got a thought I'd like to share.
Here is what we know. Communication is sorely lacking when it comes to factory orders. I can't say if Ford is better or worse than other brands (I'm betting worse) but there is very little we can change about their process by complaining about it on these forums.
Here is what we CAN do:
At the end of the day, the only thing that sways company policy is money.
I was proposed with the option to pre-order/factory order the Platinum. I refused. The reason why I refused is because of the lack of communication and because you are actually not guaranteed an earlier spot in line. There are several non-factory ordered Platinum's in Illinois currently sitting on dealer lots while folks who ordered their vehicles back in February are still waiting on their VIN #'s. That's pathetic. The Platinum is not a vehicle that is very customizable so I figured I would just wait for an exterior color that I wanted (Black or Gray) before pulling the trigger.
Here is what consumers can do to send a message to ford. Don't ever pre-order your vehicle. Unless you absolutely have to customize it and you know that your version of the vehicle will probably never end up on a lot. Just don't do it. There is NO advantage to it. Not only are you NOT getting your car earlier than the general public, you may wait much longer than everyone else.
Other than that, if you can't wait an extra 2-3 months after the launch of a new model, then you may want to look at purchasing. When asking a salesman when I could realistically receive the Platinum if I ordered it today, he said "honestly I don't know and don't care because I'm more interested in selling what is currently on the lot than a car that has not even been built." I appreciated his honesty. As someone in sales, I can tell you that I'm more concerned about something that I have right now than something that I may have a month from now. Salespeople are not putting much stock in "futures". They want to push what's on their lot TODAY. You will also get a better deal if you have the buying capability to drive off with the car today than 2, 3, 4, or 5 months later.
So with that said, I refuse to do a factory order unless I want a very unique trim that most dealerships will not order. Other than that, I'll just wait. And if waiting is not an option, off to the next brand I go.