Yeah look how stupid they are. Look at what Ford is offering.
Go ahead and make fun of how that Jeep looks. But the fact remains that Ford purposely ignored feedback responding to our input even while their engineers rode with us on our runs.
I want to hit harder trails now. For my next new-auto purchase, will I pay my hard-earned money for "...front and rear Dana 44's, front and rear airlockers, 31" Goodyear MTR's, 4.10 axle gears, 4:1 transfercase, and 4:1 first gear, and disc brakes all around..." or will I buy an IFS/IRS grocery getter?
Ford has already decided that there aren't enough of us to bother with offering a vehicle to. The "Devil-who-cares" atttitude that germinated Ford's great acheivements such as the Mustang in the 60's will never happen again. Computerized analyses and CPA audits kill those visions that project sales less than 60k - 80k units per year, that are bold enough to embrace meeting the wishes of customers like us.
Do a search on this site. Rick tried long ago to let Ford know that we wanted in a "Wrangler Fighter". Ford doesn't care. You give me the vehicle in that Jeep picture, let me do a little hacking and put 35's on it, and I'll walk right over my Explorer. And yours too.
Jeep ain't stupid at all. They are responding to a market begging to happen, the same market that Ford is thumbing their nose at.
Us.